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What to put in a website design brief Print E-mail

By Ben Norbury, on 26-10-2007 10:19

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The best way to get a quote from a website design agency is to formulate a website brief. In this article we discuss what you should include in that website brief.

Whether you are phoning or e-mailing website design agencies for estimates it is a good idea to have a brief of what you want laid out.

The brief should be concise and to the point. The following information should be in your website design brief:

  • What does your company do? 
  • What is the main objective of the website? 
  • Who is your website aimed at? 
  • Provide examples of websites that you hope your website will be able to compete against
  • Are there areas of your new website that you would like to be able to update yourselves?
  • Are there specific functions for your website such as a shopping cart or client area?
  • How will the website copy/content be provided?
  • Do you already have a company identity/branding? 
  • What are your timescale expectations? 
  • Is there a budget you must keep to?
  • Will there be other third parties involved? 

By answering these questions the website designers who receive your brief will have a good idea of your expectations for your website.

In addition be sure to include full contact details of your company. Briefs that arrive with no contact details other than an e-mail address very rarely get the same consideration by web design agencies.


Last update : 26-10-2007 10:19

   
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